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Value calculator

Calculate the value smartNsales could unlock

Estimate the impact of AI-powered workflows, smarter trade investment and better commercial decisions.

Your commercial organization

Adjust the figures to match your business. Everything updates instantly.

Annual revenue
CHF 5MCHF 250M
Commercial team size
3150
Annual trade marketing + key account investment
CHF 200KCHF 50M
Time spent on repetitive, manual work
5%40%
Process maturity today
Commercial improvement scenario

Lower-end assumptions Realistic target case Strong adoption and execution

Advanced assumptions
Average fully-loaded annual cost per commercial FTE
CHF 80KCHF 220K

Realization factors: 60% for repetitive single-role processes, 35% for cross-functional processes. Trade investment optimization is applied as a flat rate on your annual trade, marketing and key account investment: 3%, 5% or 7.5% depending on the scenario. Commercial growth is capped at 2% of revenue and scaled by the scenario.

Estimated annual impact

Trade investment optimization

annual trade investment times optimization potential equals

Potential value recovered by improving how trade, marketing and key account investments are allocated, executed and measured.

Efficiency gains

Potential value from AI-powered workflows and reduced manual commercial work.

Commercial growth potentialupside

Potential upside from better commercial decisions, execution and market signals.

Where the value comes from

Trade optimization
Efficiency gains
Commercial growth

Estimates are based on the inputs and assumptions provided. Actual outcomes may vary.

Estimated potential based on selected assumptions. Actual results depend on adoption, implementation and business context. The realization factors and opportunity ceilings come from the smartNsales business case model.

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